Privacy Policy

1. Introduction
CleanAirClub.ca (“we”, “us”, “our”) provides an SMS-based reminder service (the “Service”) that helps you remember when to replace your home air filter. We are committed to protecting your personal information and complying with Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada’s Anti-Spam Legislation (CASL).

2. Information We Collect
When you use the Service, we may collect and store:

Your mobile phone number (in E.164 format).
The date, time, and method of your consent (e.g., texting “JOIN”).
Your chosen reminder frequency (30-, 60- or 90- days).
Message history, including dates of reminders sent, your replies (like “STOP”), and any unsubscribe actions.
Optional information if you contact us for support (e.g., name, email, inquiry details).

3. How We Use Your Information
We use your personal information only for purposes that are reasonable and necessary to provide and maintain the Service, including:

Sending you SMS reminders at your selected frequency.
Recording and managing your consent under CASL.
Responding to your inquiries or requests.
Improving Service reliability and delivery performance.
Complying with applicable laws and record-keeping obligations.

4. How We Share Information
We do not sell or rent your personal information. We may share information only with:

Service providers who help operate the Service (such as SMS platforms, data storage providers) under contractual privacy protections.
Legal authorities, if required by law or court order.
Business successors, if we sell or transfer part of our operations, subject to appropriate safeguards.

5. Consent and Your Choices
By texting “JOIN”, you provide express consent to receive SMS messages from CleanAirClub.ca.
You can withdraw your consent at any time by replying “STOP” to any message.
You may also email us at privacy@cleanairclub.ca to request removal of your information or to withdraw consent manually.

6. Cookies and Website Data
If you visit our website, we may use basic cookies or analytics tools to understand how visitors use our site. These cookies do not personally identify you and you can disable them through your browser settings.

7. Safeguarding Your Information
We use reasonable administrative, technical, and physical measures to protect your information against loss, theft, unauthorized access, and misuse.
Examples include:

Restricting access to authorized personnel.
Storing data on secure servers with encryption and access controls.
Regularly reviewing security practices and updates.

8. Retention
We keep your information only as long as necessary to operate the Service or as required by law.
If you unsubscribe, we may retain minimal records (like your phone number and opt-out timestamp) to demonstrate compliance with CASL.

9. Data Transfers Outside Canada
While CleanAirClub.ca is based in Canada, our technology partners (like Twilio or Google) may store or process data in other jurisdictions. We ensure that equivalent protections are applied through contractual or policy measures consistent with Canadian standards.

10. Children’s Privacy
Our Service is intended for adults of legal age in their province or territory. We do not knowingly collect information from minors. If you believe we have done so, please contact us to delete it immediately.

11. Compliance with CASL
CleanAirClub.ca complies with Canada’s Anti-Spam Legislation (CASL) by ensuring that:

You provide express consent before we send any commercial messages.
Every SMS clearly identifies us as the sender.
Every SMS includes a simple opt-out option (reply “STOP”).

Learn more about CASL compliance on the Government of Canada’s website.

12. Changes to This Policy
We may update this Privacy Policy from time to time. If changes are significant, we will post a notice on our website or include a note in an SMS message. Your continued use of the Service means you accept those updates.

13. Contact Us
For questions or concerns about this policy, or to exercise your privacy rights, contact:

CleanAirClub.ca